Authenticity has been quite a business buzzword this past year. We have been told that being authentic or transparent is one of the best ways to establish trust with clients. Our goal should be letting others see the “real us” and showing the world that we have a human side to our business. After all, [...]
If You Resigned, Would Anyone Care?
This past week, many Apple geeks were rocked with the news that Steve Jobs was resigning from the helm of one of the most iconic companies in the history of our planet. The lamenting of Steve’s leaving was echoed throughout Twitter and the blogosphere; a lamenting that almost seemed like an eerie funeral of sorts [...]
Why Affiliate Marketing Sucks
I’m just gonna say it how I see it; affiliate marketing is driving me to the point of extreme nausea. There’s nothing wrong with wanting to make a little jingle to put in your pocket, but when I visit your site or read an RSS feed and every other image or link is an affiliate [...]
Does Size Really Matter For Business?
Have you ever wondered if the size of your business really mattered? Many entrepreneurs believe that success comes from how big their business grows or how many clients they can close on. Bloggers determine that having a larger audience or comment base is better and hardcore Twitter lovers place an extreme value on how many [...]