It’s hard to believe that as I sit here and write this post, that it’s the very last day of 2011 already. I have noticed that as I get older, time really DOES pass by much more quickly with each year. I have also come to understand that we really need to take advantage of [...]
Raising Your Prices in Business
I want to share a very enlightening truth with entrepreneurs that could rock their world. Are you ready? YOU ARE IN BUSINESS TO MAKE MONEY. Yep, I know. It’s an amazing concept that for some reason only a small percentage of people understand. I mean, it’s not that I don’t enjoy working for free and [...]
Will Authenticity Kill Your Brand?
Authenticity has been quite a business buzzword this past year. We have been told that being authentic or transparent is one of the best ways to establish trust with clients. Our goal should be letting others see the “real us” and showing the world that we have a human side to our business. After all, [...]
Imitation is The Best Form of Flattery
You’ve possibly heard that saying. We should be flattered when a business or a person emulates what we do. For the most part, I agree. It’s a good feeling when you see your competitor imitating your business model, sales copy, marketing strategy, or even your design style or branding. This means you ARE doing something [...]